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Warwickshire pub chain Lovely Pubs is lending its weight to Zoë’s Place Baby Hospice to raise funds to help babies and children up to the age of five with life-threatening or life-limiting illnesses.

The chain, which operates seven pubs in south Warwickshire, Solihull and Bromsgrove, kicked off its fundraising campaign with a Bonfire Night event at The Boot at Lapworth.

The event raised £1,000 for the charity.

Pete Jarvis, Chairman of Zoë’s Place Business Group, made up of business and community leaders from across Coventry and Warwickshire, is delighted to have Lovely Pubs on board.

He said: “To have Lovely Pubs on board is just fantastic.   The team have totally got behind the charity and an exciting programme of events will help to benefit so many young children and their families.

“Zoë’s Place Baby Hospice serves families across the whole of Warwickshire and beyond, so for Lovely Pubs to organise events for customers, who are mainly from the south of the county, it will help us to spread the word to many more thousands of people who may have relatives or friends who one day may need the hospice’s services.”

Opening its doors in July 2011 Zoë’s Place Baby Hospice is the Midlands’ only dedicated children’s hospice, providing palliative and respite care for some 50 children a year and working with around six families at any one time.

The hospice faces the challenge of raising £1.4 million a year to provide baseline nursery and ancillary staff, allowing it to open its doors 24 hours a day, 365 days a year.

Lovely Pubs is set to host a programme of events in aid of Zoë’s Place next year. They will take place across the chain of outlets which includes Baraset Barn in Alveston, The Boot at Lapworth, The Moat House at Alcester and The Orange Tree at Chadwick End.